Getting the call to deploy EB Systems’ crowd-tracking technology at some of the world’s most massive events is becoming “business as usual” for the Kansas City startup, but a weeks-long opportunity tied to the FIFA World Cup takes the stakes to an unprecedented level, said Jonathan Ruiz.
Jonathan Ruiz, co-founder of EB Systems alongside Brendan Waters, stands on the FIFA Fan Festival stage in Kansas City; photo courtesy of EB Systems
“The past year we’ve taken our CrowdFlow Beacon technology to events all over the world. Today we’re bringing it home,” said Ruiz, co-founder of EB Systems alongside Brendan Waters, announcing in a social media post that the technology is being used by brands at every FIFA Fan Festival and host stadium throughout the United States.
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